Legal Disclaimer:


1. Eligibility:  Jack Daniel’s Flavors Holiday Sweepstakes 2020 (“Sweepstakes”)/Instant Win Game 2020 (“Game”) (collectively referred to herein as the “Promotion”) is open only to legal residents of the United States residing in the states of MI who are at least twenty-one (21) years of age at the time of entry (the “Entrant”).  Persons in any of the following categories are not eligible to participate or win a prize:  (a) persons who are employees, officers or agents of Sponsor (as defined below), its respective parent companies, affiliates, divisions, subsidiaries, suppliers, distributors and the service agencies or independent contractors of any of the above organizations, including, but not limited to Brown-Forman (the “Prize Provider”); (b) suppliers, distributors, or retailers of alcohol beverage products, and any other alcoholic beverage industry members; (c) individuals engaged in the development of, the production or distribution of materials for, or the implementation of this Sweepstakes; or (d) agents, officers, employees of, family members of (where “family member” means a spouse, parent, sibling, child, son-in-law, daughter-in-law, and lineal descendants, including those by adoption), persons in the immediate family of, or persons living in the same household as any person in any of the preceding categories (a) through (c).  Promotion is subject to all applicable federal, state, and local laws and regulations.  Void outside of MI, and wherever else restricted or prohibited by law.  Participation constitutes Entrant’s full and unconditional agreement to these Official Rules and Sponsor’s decisions, which are final and binding in all matters related to the Promotion.  Winning a prize is contingent upon fulfilling all requirements set forth herein.  

2.  Sponsor:  NYMBLE Agency, 5000 Crosswinds Dr., Wilmington, NC 28409.  

3. Promotion Dates:  The Promotion begins on November 15, 2020 at 12:00 AM Eastern Time (“ET”) and ends on December 31, 2020 at 11:59 PM ET (the “Promotion Period”).  The Website (defined below) computer is the official time-keeping device for the Promotion.  The drawing will take place on December 1, 2020 and January 2, 2021.

4. How to Enter and Play the Instant Win Game:  A computer or mobile device with internet access is required to participate in this Promotion. To enter  (the “Website”) and follow the directions to enter the Promotion. Entrants must complete, in its entirety, and submit all required fields on the registration form to participate in the Promotion. Incomplete entries are void.  Upon completing the registration form, a virtual “scratch for your chance to win” game will be presented. Entrants must scratch the mobile screen to reveal the instant win message. If the instant win message reveals “Winner”, the Entrant will be deemed a potential prize instant winner (the “Instant Prize Winner”), subject to verification as outlined in Rule #5 below.  If the instant win message reveals “Sorry”, the Entrant did not win. 

If, due to an error of any kind, more than one instant win “Winner” notification is delivered to Entrants, or more prizes are claimed than are intended to be awarded per Rule #6 below, the Winner will be awarded in a random drawing from among all verified Instant Prize Winners during the Promotion Period. In no event will Sponsor be obligated to award more than four (4) instant win grand prizes in this Promotion.

Limit:  One entry per calendar day per Entrant (for purposes of this Promotion, a “calendar day” is defined as beginning at 12:00 AM ET and ending at 11:59 PM ET on any one (1) calendar day).? Entrants may not participate with multiple email addresses nor may Entrants use any other device or artifice to participate more than once per calendar day. Any attempt by any Entrant to obtain more than the stated number of entries by using multiple/different email addresses, identities or registrations, or any other methods will void that Entrant’s entries and that Entrant may be disqualified.  Use of any automated, robotic, repetitive, programmed or similar entry methods or agents to participate is prohibited and will result in disqualification.  Facsimile and mechanically reproduced entries will not be accepted.  Sponsor is not responsible for lost, late, incomplete, illegible, invalid, unintelligible or misdirected entries, which will be disqualified.  In the event of a dispute as to the identity of an Entrant, the authorized account holder of the email address used to enter the Promotion will be deemed to be the Entrant. "Authorized account holder" is defined as the natural person who is assigned to an e-mail address by an Internet Access Provider, on-line service provider, or other organization (e.g., business, educational institution, etc.) that is responsible for assigning e-mail addresses for the domain associated with the submitted e-mail address.? Any potential winner may be required to show proof that he/she is the authorized account holder. All entries submitted become the sole property of Sponsor and will not be acknowledged or returned.  Proof of submission of the registration form or Instant Win message is not proof of receipt by Sponsor.  Entries will not be judged but must adhere to the entry guidelines indicated herein, as determined by Sponsor in their sole discretion. 

Normal internet access and device usage charges imposed by your mobile plan and/or on-line service may apply if participating via a mobile device. For those persons participating with a mobile device: Messaging & data rates apply to internet access via mobile devices. Other charges may apply; check your mobile plan for rates/details. Internet access may not be available in all areas.

5. Selections/Odds/Notifications: Instant Win Game: The official Promotion computer system will randomly select a time during the Promotion Period to award the Prizes. Odds of winning a Prize depend on when the Entrant enters the Game during the Promotion Period. The Instant Prize Winner will receive an email from Sponsor within two (2) days following the instant win “Winner” message via the mobile scratcher with instructions to claim the Prize. If the potential Instant Prize Winner does not respond to the notification within the date and time indicated, or he/she is not eligible per these official Rules, he/she will be disqualified and the Prizes will be randomly selected from among all non-winning eligible entries from the entire Promotion Period.

Sponsor’s decisions as to the administration and operation of the Promotion and the selection of the potential winners are final and binding in all matters related to the Promotion. In the event that an insufficient number of eligible entries are received to award all available prizes, Sponsor is not obligated to award remaining prizes and no additional random drawings will take place. 

The awarding of prizes is subject to verification by the Sponsor, whose decisions are based upon their sole discretion and interpretation of these Official Rules and are final and binding in all respects. A POTENTIAL PRIZE WINNER IS NOT A WINNER UNTIL HIS OR HER ELIGIBILITY HAS BEEN VERIFIED BY THE SPONSOR. Sponsor will not accept a screenshot or other material in lieu of its validation process.

In the event that a potential winner is disqualified for any reason, Sponsor, in its sole discretion, may select an alternate prize winner by random drawing from among all remaining eligible entries.? 


6. Grand Prizes: TWO (2) INSTANT WIN GRAND PRIZES: The Grand Prize Instant Winner will receive a new TV and Sound Bar. Resale of any prize(s) is prohibited. The Grand Prize Instant Winner is solely responsible for all other expenses not specifically set forth herein.  The Retail Value of the new TV is $250. There will be two (2) TVs purchased. The Sound Bar is valued at $200. There will be two (2) Sound Bars purchased. In total, NOT including shipping costs, the two (2) Grand Prizes will have a total ARV of $900 ($450/each).

Sweepstakes Prizes: TWO (2) SWEEPSTAKES PRIZES: At the end of the promotion, the Sweepstakes Prize Winner’s will be selected. There will be two (2) sweepstakes prize winners. Each Sweepstakes Prize winner will receive one (1) Jack Daniel’s Swag Kit. In the Jack Daniel’s Swag Kit: JD Power Bank (ARV is $8.65/each), JD Water Bottle (ARV is $6.16 each), JD L.L. Bean Boat Tote (ARV is $39.81/each) JDTH 5 QT Bucket (ARV is $4.33/each), JD Champion Fanny Pack (ARV is $10.74/each), JDTF Hat (ARV is $2.27/each), a JDTF Logo Shirt (ARV is $3.14/each), a JDTA Unisex Label T-Shirt (ARV is $3.55/each), and a JDTA Buff (ARV is $10.52/each). In total, the ARV of the two (2) Jack Daniel’s Swag Kit and all of it entails is $178.35. In total, NOT including shipping costs, the two (2) Sweepstakes Prizes will have a total ARV of $356.70.

Prizes are awarded “as is” with no warranty or guarantee, either express or implied. No alcohol is awarded in any prize.

Instant Prize Winners must execute liability/publicity releases prior to issuance prizes, tickets and passes. The winner will be contacted at the end of the promotion. The names of individuals, companies, products and/or logos are used for identification purposes only and are the intellectual property of their respective owners.  The mention of any entity, or the inclusion of a product or service as a prize, does not imply any association with or endorsement by such entity or the manufacturer or distributor of such product or service and, except as otherwise indicated, no association or endorsement is intended or should be inferred. The Approximate Retail Value (“ARV”) of one (1) Instant Win Grand Prize is $450.00.. Actual value may vary. Sponsor is not responsible for and winner will not receive any difference between the actual value and ARV of a prize.  In the event that an insufficient number of eligible entries are received to award all available prizes, Sponsor is not obligated to award remaining prizes and no additional random drawings will take place. Prize is non-transferable and no substitution will be made except as provided herein at the Sponsor’s sole discretion. Sponsor reserves the right to substitute a prize for one of equal or greater value if the designated prize should become unavailable for any reason.  The Sponsor reserves the right to cancel or postpone the Promotion if the Promotion becomes impossible or commercially unreasonable to administer. Winner(s) are responsible for all taxes and fees associated with prize award, receipt and/or use. Sweepstakes winnings will be reported to the Internal Revenue Service and winner can expect to receive a 1099 tax form for prizes which total more than $600.00 for the year. Odds of winning a prize depend on the number of eligible entries received during the Promotion Period. Total ARV of all prizes:  $1,078.35.  Limit one (1) prize per entrant.  

7.  Prize Claims:  Except where prohibited, each potential winner must sign and return to the Sponsor an affidavit of eligibility/release of liability/publicity release (the “Release”). If the potential winner fails to sign and return the Required Documents within the required time period, the potential winner forfeits his/her right to the prize and an alternate winner may be selected at random from among all remaining non-winning eligible entries received during the Promotion Period, time permitting. The Instant Win Grand Prize is taxable as income and the Grand Prize Instant Winner is solely responsible for any taxes on the Instant Win Grand Prize, including, but not limited to all applicable federal, state and local taxes.

8. Release:  In exchange for the right to participate in the Promotion, the winner(s) agree to release and hold harmless Sponsor, Prize Provider and their respective parent companies, subsidiaries, affiliates, divisions, suppliers, distributors, advertising/promotion agencies, and prize suppliers, and each such company’s officers, directors, employees and agents (collectively, the “Released Parties”) from and against any claim or cause of action, including, but not limited to, personal injury, death, or damage to or loss of property, arising out of participation in or in connection with the Promotion or receipt or use or misuse of any prize.  Released Parties are not responsible for technical, hardware, network connections or incomplete or delayed computer transmissions, regardless of cause.  The releases hereunder are intended to apply to all claims not known or suspected to exist with the intent of waiving the effect of laws requiring the intent to release future unknown claims.

9. Publicity:  Except where prohibited, participation in the Promotion constitutes each winner’s consent to Sponsor’s and its agents’ use of each winner’s name, likeness, photograph, voice, quotes, statements, opinions, biographical information and/or hometown and state for promotional purposes in any media now known or hereinafter invented, worldwide, without further payment or consideration. By participating in the Promotion, each winner agrees that their name, image or likeness may be electronically displayed via the Internet or other form of digital dissemination, extending to all manner and media whatsoever, throughout the universe in perpetuity, free and clear of any claims for royalties, residuals or other compensation.   

10. General Conditions:  Sponsor reserves the right to cancel, suspend and/or modify the Promotion, or any part of it, if any fraud, technical failures or any other factor beyond Sponsor’s reasonable control impairs the integrity or proper functioning of the Promotion, as determined by Sponsor in its sole discretion. Sponsor reserves the right, in its sole discretion, to disqualify any individual it finds to be tampering with the entry process or the operation of the Promotion or to be acting in violation of these Official Rules, any other promotion or applicable law, or in an unsportsmanlike or disruptive manner. Any attempt by any person to deliberately undermine the legitimate operation of the Promotion may be a violation of criminal and civil law, and, should such an attempt be made, Sponsor reserves the right to seek damages from any such person to the fullest extent permitted by law.  Sponsor’s failure to enforce any term of these Official Rules shall not constitute a waiver of that provision. By entering the Promotion and accepting a prize, each winner agrees to maintain his/her behavior in accordance with all applicable laws and generally-accepted social practices in connection with participation in the Promotion or prize-related activity.  Each winner understands and agrees that Sponsor or the prize provider have the right, in their sole discretion, to disqualify the winner  at any point if the winner’s behavior (i) is uncooperative or disruptive; (ii) annoys, threatens, or harasses any other person; (iii) may or does cause damage to person, property, or the reputation of Sponsor or a prize provider; or (iv) otherwise violates the policies of the prize provider; and, in such a case, the winner will forfeit the prize and still be solely responsible for all taxes and other expenses related to the prize, if applicable. 

11. Limitations of Liability:  The Released Parties are not responsible for:  (a) any incorrect or inaccurate information, whether caused by Entrants, printing errors or by any of the equipment or programming associated with or utilized in the Promotion; (b) technical failures of any kind, including, but not limited to malfunctions, interruptions, or disconnections in phone lines or network hardware or software whether originating with Entrant, Sponsor, or any third party; (c) unauthorized human intervention in any part of the entry process or the Promotion; (d) technical or human error which may occur in the administration of the Promotion or the processing of entries; (e) late, lost, undeliverable, misdirected, illegible, damaged, incomplete, incorrect, stolen entries; or (f) any injury or damage to persons or property which may be caused, directly or indirectly, in whole or in part, from Entrant’s participation in the Promotion or receipt or use or misuse of any prize.  If for any reason an Entrant’s entry is confirmed to have been erroneously deleted, lost, or otherwise destroyed or corrupted, Entrant’s sole remedy is another entry in the Promotion, unless it is not possible to award another entry due to the date of discontinuance for any or all of the prizes offered herein. In the event of a discontinuance of the Promotion, or any part of it, for any reason, Sponsor, in its sole discretion, may elect to hold a random drawing from among all eligible entries received up to the date of discontinuance, and in no event will more than the stated number of prizes be awarded.  

12. Disputes:  THIS PROMOTION IS GOVERNED BY THE LAWS OF THE UNITED STATES AND THE STATES OF MI WITHOUT RESPECT TO CONFLICT OF LAW DOCTRINES.  As a condition of participating in this Promotion and/or accepting an awarded prize, each Entrant agrees that any and all disputes that cannot be resolved between the parties and causes of action arising out of or connected with this Promotion shall be resolved individually, without resort to any form of class action, exclusively before a court located in MI having jurisdiction.  Further, in any such dispute, under no circumstances will Entrant be permitted to obtain awards for and hereby waives all rights to claim punitive, incidental, or consequential damages, including reasonable attorneys’ fees, other than Entrant’s actual out-of-pocket expenses (i.e., evidenced costs associated with entering this Promotion), and Entrant further waives all rights to have damages multiplied or increased. 

13. Entrant's Personal Information:  Information collected from Entrants is subject to Sponsor’s Privacy Policy at: (“Privacy Policy”). By entering this Promotion, each Entrant confirms that he/she has read, agrees to and accepts Sponsor’s Privacy Policy. 

14.  Winners’ List:  For the names of the winners, send a self-addressed, stamped envelope by December 31, 2020 to NYMBLE Agency, 5000 Crosswinds Dr., Wilmington, NC 28409.  



This sweepstakes is conducted and administered by NYMBLE Agency.  For all inquiries related to conduct of this promotion, please contact NYMBLE Agency. Do not direct any inquiries to Jack Daniel’s or Brown-Forman.